The major stakeholders of the future are in a race to master the new business models, customer relationships, and service opportunities of the ever-growing globalization of business, education, entertainment and communication. Our research design, survey design and analytical services let you leverage not only our business understanding of the changes taking place, but also assist you to collect and analyze customer data which will enable you to make evidence-based decisions around marketing, products and customer satisfaction.

Our clients often need to respond quickly to changes in the business or technology climate, but the best course of action isn't always clear, and conventional wisdom is not always the correct response. Open Enterprise Solutions helps clients consistently make better decisions resulting in improved business performance and greater value to stakeholders. We achieve these results through an approach based on:

A Philosophy of Evidence, not Opinion. We confront the challenge or opportunity without preconceived notions.

World-Class Analytical Capability. Every research project we are involved with, and solutions we propose, are informed by a combination of in-depth research and rigorous analysis, and tailored to the dynamics of your organization through more than 20 years of experience in psychology. research, statistics and measurement.

Strategic Foresight. Our analysis and recommendations allow clients to visualize and explore future commercial and financial implications of decisions and to leverage new or upcoming developments in business and technology.

Research Design

Successful businesses have extensive knowledge about their employees, customers and their competitors. Getting accurate and specific information about your employees, customers and competitors is a critical first step in the evolution or growth of your business, market investigation or development of a marketing plan. However, collecting accurate, valid and reliable information from your employees, customers or your industry goes beyond the creation of a simple survey. If the group you choose to collect this information from (your sample) is not representative of the actual demographics of your customers, then the quality of your survey, the rigor of your statistical methods or how much data you collect are useless since the results are likely to be invalid as they will not represent your target audience. Appropriate sampling methodology is only one step towards the creation of a suitable research design.

Research design provides the glue that holds the business research project together. A design is used to structure the research, to show how all of the major parts of the research project -- the samples or groups, measures/questions, treatments or programs, and methods of assignment -- work together to try to address the central research or business questions. Without proper research design at the earliest stages of your data collection or business research project, you risk making costly business decisions based on flawed or invalid data. Open Enterprise Solutions can assist you in designing a robust research project, which will accurately reflect your business goals and provide reliable and valid results from which to base your critical business decisions.

Contact us for Pricing/Quotation.

Survey Design and Data Collection

Marketing research surveys are an essential way to obtain valuable feedback. Best of all…once the data reaped from the surveys is interpreted and analyzed, you'll be able to make better, more informed business choices. You'll have the confidence of knowing that your decisions are substantiated by quantitative facts.

Whether you need a marketing research survey designed from scratch, or have an existing survey that needs to be administered, Open Enterprise Solutions takes extraordinary measures to ensure validity, reliability and bias reduction. Our goal is to help you compose a highly relevant survey instrument that will yield sound and valid conclusions while achieving the maximum survey response rate possible.

Our experience and education is firmly grounded in psychology, research and the education industry, having conducted numerous research projects ranging from scientific/psychological research, forestry research, marketing research, benchmarking and customer satisfaction studies.

Open Enterprise Solutions can assist you to:

• Focus your business questions and identify the underlying constructs of interest.
  
• Determine which are the most critical questions to ask in order to measure your important business constructs.
• Design a suitable survey instrument based on your important business questions.
• Provide you with stand-alone, telephone, mail or web-based survey instruments.
  
• Deploy your survey, collect the data and analyze all results.

We will help you design and build your survey, make it available on-line, produce distribution lists, collect your data and analyze your results. Whatever your project needs, feel free to contact us for a quote or to discuss your unique research, data collection, marketing or survey needs.

Contact us for Pricing/Quotation.

In some cases our clients have already designed their research plan or survey and even collected the data. In this case, Open Enterprise Solutions can assist you in the coding, cleaning, conversion, analysis and final report or presentation of your critical business research data. In some cases our clients even have the results of their own research but are unclear as to how best to interpret the maze of statistical data and often obscure meaning of the results. We can help you work through the maze of analytical results and statistical analysis to better understand what they mean in practical laymen's terms and relate them to your business and/or research goals.

Overall, we can assist you with the following data, analytical and research tasks:

Planning Studies - Research Design Feasibility, need and problem definition. Sampling methods. Qualitative Research Screening, online focus groups, online interviews, means-ends- laddering interviews. Questionnaire/Survey Development Questionnaire development for successful research and problem solving. Custom Question Development Custom scales and development of custom online question types. Sample Designs Sample design preparation that is optimized for your research project.

Basic Data Analysis Basic hypothesis testing, statistical analysis, charts, presentations. Multivariate Data Analysis Linear Models, Factor Analysis, Cluster Analysis, MDS Positioning Analysis, CHAID, CART, LISREL. Data Entry Data entry services for printed surveys and data forms Report Writing Data analysis and report preparation, including presentation materials. Data Integration & Conversion Data integration into your CRM or legacy database system.

Contact us for Pricing/Quotation.